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Blog
Emotion, Exclusivity, and the New Luxury: 10 Branding Insights from Elizabeth Solaru
Luxury branding is more than aesthetics. It’s an alchemy of storytelling, positioning, and emotion, rooted in clarity, consistency, and a…
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Blog
How Internal Comms Uses Employee Insight Like Marketers (5 Key Points to Remember!)
In the fast-changing world of work, internal comms is no longer just about broadcasting company updates. Employees today expect relevance,…
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Media
YouTube Creator Economy Trends 2026: Why Content Is Becoming Infrastructure Again
When Asharq Al-Awsat asked me to comment on YouTube’s latest updates, I did not expect the conversation to go as…
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Media
Fady Ramzy on Generation X Digital Marketing: Could This Be Your Next Big Marketing Opportunity?
Featured on: Sky News Arabia I Format: Television interview I Topic: Why brands often overlook older audiences, particularly Generation X,…
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Media
Fady Ramzy: How AI Is Making Fake Influencers Harder to Spot in Online Marketing
Featured on: Sky News Arabia I Format: TV Interview I Date: September 2023 Topic: Fake Influencer and Fake Followers: A…
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Media
Can Quick Commerce Platforms Keep Up With Rising Demand? Fady Ramzy Responds
Sky News Arabia: Quick commerce platforms facing new challenges Featured on: Sky News Arabia I Format: TV Interview I…
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