Crafting a magnetic “About section” on linkedin!September 18, 2023 2023-11-01 10:05
Crafting a magnetic “About section” on linkedin!
Hello once again, and welcome to this week’s edition of my newsletter!
This newsletter comes packed with hands-on practical and actionable knowledge about how to build your personal brand, how to master Linkedin and how to make money using those two!
In last week’s newsletter, I explained the importance of building a solid personal brand. I also explained how to do that using a professional magnetic linkedin profile. I uncovered what I call the “Triangle of first impressions.”
Today I am sharing practical tips about how to write the most important section on your linkedin profile, which is the “About Section”.
Today’s Action Step
Go through the five points above and do the following:
Build a list of keywords that describe you and at the same time your target audience would use to search for profiles like yours.
Build a draft of your story and journey.
Add your experience, skills and social proof.
Add those keywords into the draft.
Revise and optimize.
Craft a good hook